Through her bestselling books and magazine articles, courses and classes, personal growth coaching, and retreats, Penelope has inspired hundreds of thousands of people worldwide to better relationships, greater earning potential, and deeper happiness.
She is the author of twelve books including the popular titles The Magic of Viral Energy (2020, Morgan James Publishing) and Do Unto Earth (2021, Waterside Productions) which reached the No. 1 Bestselling Audiobook in its genre on Amazon and Audible. As a journalist, Penelope has written for HuffPost and other publications.
Penelope has appeared on television hundreds of times as an expert guest for ABC News, the Dr. Phil Show, and internationally. Her expertise is coaching personal growth through an understanding of contagious energy known as “viral energy.”
Yet, you might wonder how her journey developed...
Her first real, "adulting" job was in Public Relations for a bank, working at their head office and representing all branches. Later, she began representing individuals and this is where her career took off as a PR expert, turned publicist to celebrities, and soon referred to as a "Celebrity Publicist" by ABC News, People Magazine, GQ, Us Weekly, and the like. Specifically, she was an agent and publicist to numerous stars of ABC's The Bachelor, The Bachelorette, and Survivor, plus for series on Discovery and Animal Planet, and films and documentaries. Even today, she still gets tapped periodically for her ability to connect a celeb with a media outlet or a paid opportunity such as an appearance or brand campaign or product endorsement.
In her role as a Celebrity Publicist, she was invited by an ABC News affiliate in Charleston SC, to appear on-camera to dish on entertainment news. Then, she was invited on camera weekly, and then daily. And so, Penelope was an on-camera talent for an ABC News affiliate for 5 years as an Entertainment Analyst.
As explained in "My Why," below, she felt a deeper calling to share her own life challenges and what she learned along the way, and she did this through writing books. In 2019, she founded The Viral Energy Institute in Naples, Florida.
Today, Penelope has appeared as an expert on the Dr. Phil Show, Indus News in Pakistan, and in numerous national magazines and radio shows. She has interviewed leaders in the United States Air Force and North American Aerospace Defence Command. And, she has appeared for book readings all over the country for her title, The Magic of Viral Energy, about which her viralenology philosophy is based. With her years of experience on-camera as a host, in 2022, she was cast as Presenter for the unscripted television series Strange Evidence (Science Channel), yet the series was put on hold prior to filming.
And still, Penelope's greatest professional joy is coaching people to realize their potential, happiness, and big life dreams. Her signature method is in understanding how viral energy works and interrupting old thought patterns, and this is the basis of all modalities offered through the institute, from personal coaching sessions to online workshops and more.